Wednesday, July 24, 2013
[Article] Is Kim Hyun Joong 김현중 “Unbreakable?”
After two years, Kim Hyun-joong is back with “Unbreakable,” the pre-release MV off of his aptly titled third mini-album, Round Three. This is also the most masculine we’ve seen Kim Hyun-joong who is most famous to casual fans as that pretty boy from Boys Over Flowers. The MV is nothing like his previous lead track, “Lucky Guy,” and is reminiscent of “Break Down.”
The MV opens with two scenes: traditional drums and a horse which later transforms into a car. On first view, this MV is two things: visually confusing and hot. It’s obviously hot because of the performance of Kim Hyun-joong and Jay Park, who appears as a featuring artist. It’s visually confusing due to the array of art forms incorporated. We have a horse, a bull, a hawk, sword dancing, traditional Korean dancing, and someone painting a dragon. All this is inter-woven with scenes of Kim Hyun-joong dancing, Jay Park rapping, and some more scenes of Kim Hyun-joong dancing.
That all these scenes are interwoven beautifully with the other scenes are a testament to the editing team because this MV is beautifully edited and fits with the color scheme which enhanced the overall feel of the song. It switched between the scenes in such a way that the MV did not become stagnant, so that the viewers would not get bored. But at the same time, each aspect shown was given an amount of time for it to be observed before going back to Kim Hyun-joong and his dancing.
The choreography shown is simple when compared to some other K-pop dances, but it is clean choreography. It enhances the beat and melody of the song, and Kim Hyun-joong executes it all perfectly. In addition, it seems as if the choreography played into the masculine feel that Kim Hyun-joong and his team seemed to be aiming for. Bonus points are given for that hat dance done during the first Jay Park rap break.
Jay Park’s rap breaks seems to be placed strategically as to give a quick change of pace to the song. They have a decent flow and did not overpower Kim Hyun-joong in any way, which is a good thing since he’s just a featured artist and there have been times in K-pop where the featured artist over shines the artist itself.
Fashionwise, it was very simple. There are no avant-garde outfits, no flowery suits, no neckties and stuff like that. It is very basic with tank tops, jackets, hats and a brief appearance of Kim Hyun-joong looking dashing in a white button down. His new hair might have had some people surprised at first, but his hair highlights his masculine features in a way his old hair never could have.
All in all, this is the first time I’ve been impressed with Kim Hyun-joong and I’m excited for the rest of his album and the title track. The only real negative thing I could say is that he wore a little too much clothes, a realization I had when the MV reached the 2:40 mark.
Kim Hyun-joong’s “Unbreakable” lives up to its expectations. Thank to all the K-pop deities that his shirt was not unbreakable.
For a pre-release MV, this was impressive with a 4/5.
PLEASE RE-POST WITH FULL CREDIT
original post: seoulbeats.com
[Notice] Henecians Participation for Kim Hyun Joong’s 김현중 ‘Round 3′ Pre-Recording
★ For International Henecia who are going to fly for Korea to participate in the pre-recording or Live show, please check this out.
1. Check the notice about the pre-recording for the week
2. When you go to the TV station on the time acco. to the notice, please form two rows and stand by in lines
3. Henecia staff will check the final number of people and hold a lottery.
4. You will pick a no. from the box (1 no. per 1 person)
5. The no. will be the no. of entrance. You will enter on time with two rows.
6. If you come to the site after Henecia staff arrive, you still have a chance to get a no. by the order of arrival after the lottery for the people who come earlier.
1. check the notice about ‘the pre-recording and live show for the week’ on every Wed 12 pm.
2. email with this form (1 ticket per 1 person, 1 request email for each show)
Title : [Name of the show] Request [음악방송명]참여신청 (ie : [SBS인기가요]참여신청)
Contents :
A; Your name
B: Henecia card No.
C: Contact no.
3. The final list will be announced on Henecia notice board once notified by the TV station.
You have to check a notice between times, since it can be updated in the morning of the very day.
You will not be available to have a chance for joining consecutive 2 shows if you are not present at the venue after you have the entrance ticket.
If there are less people than no. of entrance tickets, the fans, who stand by at the site on the day, will have a chance to enter.
1. 2013 Henecia Membership Card + ID card + 2013 Official Slogan + Album/receipt for digital song at online
2. 2013 Henecia Membership Card + ID card + Album/receipt for digital song at online
3. ID card + Album/receipt for digital song at online
4. n/a
PLEASE RE-POST WITH FULL CREDIT
source: .hyun-joong.com
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